U.K. fashion brands trust RTB House to deliver results that matter—higher returns, incremental revenue, and genuine business growth.
Trusted by
5.9:1
average ROAS for fashion clients.
Trusted by
67
U.K. fashion brands
Trusted by
£22 M
incremental revenue generated for fashion retailers in the U.K.
While walled gardens reach only some of the internet, we help brands navigate the open internet, where shoppers spend most of their time—delivering precision targeting, personalised creatives, and proven incremental growth.
Advanced AI that makes your brand impossible to miss
Our Deep Learning-powered algorithm picks up on intent signals across millions of shoppers and learns what moments matter. It identifies "non-obvious" converters by reading real-time behavioural signals—keeping you ahead of competitors.


Every ad as unique as the customer viewing it
Proven results you won't want to miss
Advanced audience modelling expands reach and drives efficient customer acquisition. First-party advertising solutions achieve incremental growth.

Our Ghost Ads methodology gives you a clear picture of exactly how much incremental revenue RTB House can add to your business.
Incrementality testing compares two audiences side by side—so you see the genuine sales uplift we deliver, not just the conversions we can claim.

1. Split your audience
Your shoppers are randomly divided into two equal groups—a test group and a control group.

2. Run the test
The test group sees your ads at normal frequency. The control group sees the same ad just once every seven days.

3.Measure the results
We measure conversions across both groups within a 7-day window after each impression. The difference is your true incremental lift.

4. Get clarity
You receive statistically significant results showing exactly how much additional revenue RTB House generates, above and beyond what would have happened anyway.
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